Shawn has 16 years of Consumer Insights and Brand Planning experience. His special area of interest lies in Brand Communications & development along with Innovation work. He has in-depth experience and knowledge across multiple categories spanning form FMCG to Tech and has till now served various blue-chip and local clients across the regions of Singapore, Indonesia and India. He is also a regular presenter in various industry seminars like ESOMAR, Asia Research Seminar, Qual 360 etc. and runs his own YouTube channel on Consumer Insights & trends.