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Karl Galea

Karl is Head of Customer Experience Strategy within the Customer Vale Management team at Vodafone Hutchison Australia. He leads the Knowledge and Insights team, responsible for Customer Insights and Campaign Performance.

Prior to this role he has held various other roles in marketing, both in Australia and Europe. His PHD focused on the evolution of conversation in the new media.

Upcoming talks

How to extract the value from your CRM investment

  • Learn which data to use and how to leverage it for segmentation, customer acquisition and retention

  • Investing in staff training

  • Making CRM the foundation of your customer engagement strategy

  • CRM for lead generation

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