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Erin Williams

Erin is the APAC Digital Director at T.1, a division of WarnerMedia. Launched in 2018, T.1 provides brands with a single way to activate a suite of global, regional and local campaigns that connect with 200m+ fans across WarnerMedia’s digital properties. Erin is focused delivering advertisers a rich suite of creative, content and data-driven solutions – from strategic partnerships to creating custom campaigns that include branded content, native and product placement, as well as video and display inventory across the WarnerMedia International digital portfolio.

T.1 connects brands with fans, in the moments that matter.

Prior to this role, Erin has spent over a decade in media sales and strategy roles at leading global media organizations such as FOX Sports and News Corp.

Upcoming talks

Thought Leaders Panel Discussion: What’s new, what’s next, and what’s essential for content marketing success?

  • How to win with personalisation: adding value to consumers with curated content

  • Bringing narratives to life: insights on storytelling and strategy

  • Growth by content: driving massive traffic without a big budget

  • Omni-channel Content Marketing: how can brands expand their content horizons?

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