Upcoming talks
Think global, act local: the path to internationalisation
Key strategies for achieving global expansion, accelerated cross-border growth and higher customer satisfaction
Entering a new market and making a good impression
Considering characteristics of foreign markets, cultural sensitivities and consumer behaviour
Good vs bad localisation case studies
Key strategies for achieving global expansion, accelerated cross-border growth and higher customer satisfaction
Entering a new market and making a good impression
Considering characteristics of foreign markets, cultural sensitivities and consumer behaviour
Good vs bad localisation case studies