Devon West is a digital marketing leader with experience launching and scaling growth businesses and products, using existing and emerging technologies to build relationships with customers. Most recently she transformed the social business at a major beauty retailer, developing content programs to drive demand and pioneering processes that enable innovation and agility while meeting the business's accelerating needs for content at scale.
Her brand experience includes: Intel, Electronic Arts, Jamba Juice, American Express, United Airlines, Infiniti Europe, Tesco, IKEA, Cisco, Microsoft, Symantec, and award-winning start-ups.
How to Innovate and Scale Your Social Media
by, Director, Marketing, Social Media & Video, Leading Beauty Retailer
Devon will be talking about creating content and campaign strategies for both large scale and small scale marketing campaigns.