Award- winning digital and social media marketing professional who has a proven track record of developing successful interactive campaign strategy that builds brands, drives awareness, maximises ROI and effectively engages consumers. Alissa has developed 360-degree campaigns that maximise digital, social media, paid media, mobile and publicity tactics for some of the biggest names in Hollywood, including Whoopi Goldberg, Taylor Swift, One Direction and Ellen DeGeneres, and brands such as 'The Big Bang Theory', 2 Broke Girls, and Pretty Little Liars and the Primetime Emmy Awards. Recipient of multiple digital marketing awards including Key Art, Webby, and Pixel for campaign work for top entertainment brands, including franchises such as 'The Amazing Spider-Man', 'The Hobbit' and 'Fifty Shades of Grey'.
Creating content for the big screen
by Director, Digital Marketing, Fox Searchlight Pictures