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Alastair Liptrot

I'm a Marketing professional with over 15 years Insight and Market Research experience and a proven ability to adapt to numerous industries including FMCG, Automotive and Utilities. I currently head up Insights and Category Development at Simplot Australia. Commercially minded with client side expertise and a history of working on market leading brands such as General Motors Holden, John West, Birds Eye, Lean Cuisine, Leggo’s and Edgell.

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