- Digital Marketing & Strategy
As traditional marketing evolves into digital marketing, businesses need to build a battle plan on how to create successful campaigns in this new age that allows brand growth and aligns with the customers’ needs. Delegates can hear how companies have adapted and kept up with an everchanging industry by attending the talks from speakers including Chris Anderson (Chief Content Officer, Game Media Asia) and Brian Mak (General Manager of Hong Kong/Macau, The Entertainer). Attendees can also hear the unbelievable growth journey of Mobike and its feasibility across industries from Mobike’s VP of Marketing - Eric Tian.
- Brand Marketing
Building a brand is more than having a name, a logo and brand colors. Through talks and case studies by companies such as Airbnb, UBS Bank, Remote Lands and HKR International, attendees will gain an insider’s perspective on successful brand building process.
- Marketing Empowered by Data & Analytics
With the rise of new technologies, business can be more informed that ever before with the huge amount of data that can be gathered. However, how does one use that information to fuel decision making, strategies or even make sense of it? Industry giants eBay and Sony Music will deliver talks on their insights and experiences.
- Content & Social Media
In today’s world, content and social media platforms are the foundations of marketing in order to reach audiences for both B2B and B2C companies. Marketing leaders from Alipay, Multek and South China Morning Post will be sharing their secrets behind their influencer marketing practices, social listening, personalizing experiences and how to turn users into customers.
Forward Marketing Summit Singapore 2020
18 Jun 2020 – 19 Jun 2020
The Forward Marketing Summit Singapore 2020 is going VIRTUAL. Faced with the unprecedented impact of the Covid-19 outbreak, we want to...Read More
Forward Marketing Summit Jakarta 2020
2 Sep 2020 – 3 Sep 2020
With Indonesia consisting of over 17,000 islands and some 700 languages, marketing in the country can present some of the greatest...Read More
Forward Marketing Summit Hong Kong 2020
2 Dec 2020 – 3 Dec 2020
Forward Marketing Summit is Hong Kong's leading conference where the greatest innovators of marketing, data and technology converge! Our...Read More